Like most people, I love a good micro-interaction. While you may not be familiar with what “micro-interactions” are, you’ve most likely experienced one before — be it a good or bad one. Microinteractions.com does a great job of explaining what they are. Here is their official definition:
Microinteractions are contained product moments that revolve around a single use case — they have one main task. Every time you change a setting, sync your data or devices, set an alarm, pick a password, log in, set a status message, or favorite or “like” something, you are engaging with a microinteraction.
Over the past year, I’ve jotted down microinteractions I’ve come across that I loved. I’ll continue to update this list as I come across more. I hope this list can become a source of inspiration for you.
Groupon’s kitty spaceship refresh microinteraction
If you want to refresh the feed for any screen in Groupon’s mobile app, you’ll get this cute kitty taking off in a spaceship. A lot of apps get creative with the refresh microinteraction, so try it out in different apps.
Seamless wifi password sharing on Apple devices
While this could be considered more of a feature than a microinteraction, the experience itself is so simple and delightful that it can be considered a microinteraction.
Gif rollover preview in YouTube (Chrome-only)
I’m not sure how long this feature has been around for, but when I noticed that Chrome started supporting gif rollover previews for videos, I was ecstatic. A simple yet incredibly effective way to increase user engagement with content. I’d love to see numbers on how this change may have improved video clicks.
Paste and Go feature in Safari mobile
Like the YouTube feature, I’m not exactly sure when this feature was introduced, but it’s quite handy as it eliminates the additional step of the user having to press “enter” after pasting in a copied link. Subtle but brilliantly thoughtful.
What other microinteractions have surprised or delighted you? Share them in the comments below.