Every startup has to make the decision whether to branch out into different markets or work to maintain their advantage in their initial marketplace. Maxwell Brodie of Kaizena has navigated making this decision – by doubling down on his startups strengths, he’s been able to ensure its success.



Source link https://www.forbes.com/sites/frederickdaso/2018/07/27/according-to-this--one--does-not--product-market-/

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